LA FARGE, WIS. – Organic Valley’s flavored creamers took home the top honor in the coffee creamer category at the 2023 Product of the Year USA Awards.
The cooperative’s premium creamers, which debuted in 2022, come in French Vanilla and Sweet Cream flavors. The reduced-sugar, lactose-free products are made with milk that comes from pasture-raised dairy cows.
Award winners were determined through a national study of 40,000 American shoppers in partnership with marketing research company Kantar.
"Product of the Year is more valuable now than ever,” said Mike Nolan, global chief executive officer of Product of the Year. “The level of access consumers have to products today is unprecedented – far beyond retail aisles, they have DTC options, grocery delivery in the palm of their hands and they can watch their favorite influencer review items they're considering purchasing in real time.”
Nolan said the Product of the Year distinction helps CPG companies and their products stand out and “be understood and trusted by their customers.”
Jaclyn Cardin, Organic Valley’s chief brand officer, called it an honor for the cooperative to become the first farmer-owned cooperative endorsed by Product of the Year.
"Our team at Organic Valley set out to make everyday coffee better with a delicious, high-quality creamer that isn't filled with artificial fillers and a laundry list of synthetic ingredients,” Cardin said. “Organic Valley creamers add a delicious and smooth flavor to coffee without overpowering drinks and recipes. Receiving the Product of the Year red seal reinforces that we achieved that goal with our flavored creamers. And consumers can feel good knowing that every Organic Valley purchase helps save small organic family farms."
The complete list of this year’s winners can be found online at the Product of the Year Awards website.