NEW YORK – MidOcean Partners recently announced the acquisition of Casper’s Ice Cream, which manufactures and supplies frozen novelty products.
Casper’s Ice Cream sells its desserts via the FatBoy, Jolly Llama and ChurnBaby brands.
With its announcement, MidOcean shared that it plans to accelerate growth for the Casper’s company and brands, and drive value through comprehensive organic initiatives and strategies.
Casper’s, with its headquarters in Cache Valley, Utah, operates three manufacturing facilities. Its Chief Executive Officer, Kyle Smith, said the company’s leadership is excited about working with MidOcean.
“Their partnership, expertise and industry knowledge will enable us to dedicate our focus to key areas of our strategy, such as investment in our people and organic sales growth, which will come from expanded distribution and enhanced go-to-market strategy,” Smith said.
Owned by the Merrill family since Casper Merrill founded the company in 1925, it has expanded during the past decade-plus, while being overseen by third generation family member Paul Merrill.
“This transaction secures FatBoy’s position as a national brand leader in novelty ice cream,” Merrill said. “I could not be more excited to see where the FatBoy brand can go with additional resources and talented people at the table.”